Tuesday, September 9, 2025
spot_img

YouTube updates ad guidelines about drug-related videos

Date:

Share post:

spot_imgspot_img

San Francisco, April 1 : Google-owned video streaming platform YouTube is updating its ad guidelines about drug-related videos to allow more content to become eligible for full monetisation.
The guidelines break down drug-related content into three categories — videos where uploaders can turn ads on, videos where ads should be turned off and videos where they can be turned on “but only brands who opt in will run ads,” The Verge reported on Thursday.
“Based on creator and advertiser input, we have updated our guidelines to allow more content to become eligible for full monetisation while continuing to maintain advertiser industry standards,” the company said.
“First, we’re expanding monetisation on educational, documentary or news content that may include violent interactions with law enforcement, recreational drugs and drug-related content, or sensitive events,” it added.
The company is also expanding monetisation for controversial issues where non-graphic, objective discussions of controversial issues are in the video.
It will also expand monetisation to allow adult themes delivered through the context of humour and the usage of moderate profanity in the first 30 seconds.
“Additionally, we have included more examples to the following sections to clarify their guidance — adult content, harmful or dangerous acts and firearms-related sections in the advertiser-friendly content guidelines,” the company said.
Recently, YouTube also confirmed it is experimenting with hiding dislikes to protect creators and channels from targeted attacks to downvote their videos.
YouTube said in a tweet late on Wednesday that in response to creator feedback around well-being and targeted dislike campaigns, it is testing a few new designs that don’t show the public dislike count.(IANS)

spot_imgspot_img

Related articles

US tariff hike won’t have significant impact on India’s GDP: Piyush Goyal

New Delhi, Sep 9: Commerce and Industry Minister Piyush Goyal on Tuesday said that the US tariff hike...

Radhakrishnan to take oath as 15th VP of India

New Delhi, Sep 9: C P Radhakrishnan, the candidate nominated by the ruling National Democratic Alliance (NDA), was...

BJP emerging a strong contender in Bodoland: Assam CM

Guwahati, Sep 9: Assam Chief Minister Himanta Biswa Sarma claimed on Tuesday the BJP has emerged as a...

ECI to intensify scrutiny of groups seeking status of political party

New Delhi, Sep 9: The ECI on Tuesday decided to step up scrutiny of applicants seeking registration of...