Sunday, March 16, 2025

India smartphone market grows 8 pc in Q1, 5G shipments share at highest-ever 71 pc

Date:

Share post:

spot_img

Shillong, May 9: Driven by consumers upgrading to higher-value phones across price tiers, India’s smartphone shipments in the January-March quarter (Q1) grew a record 8 per cent (year-on-year) in terms of volume and 18 per cent in terms of value, a report showed on Thursday.

5G smartphone shipments captured their highest-ever share of 71 per cent in volume terms, according to Counterpoint Research.

The premium segment reached 20 per cent volume share, its highest ever, and 51 per cent value share of the overall smartphone market in the country.

“India’s smartphone market reached its highest-ever Q1 value. The growth was driven by the strengthening trend of premiumisation,” said senior research analyst Shilpi Jain.

More than one-third of mid-tier consumers are willing to upgrade to the premium segment.

“Factors driving this trend include affordable financing schemes, better value for trade-ins, and bundled schemes, along with the demand for top-tier features such as AI, gaming, and imaging enhancements,” Jain added.

For the first time, vivo led the market by volume in a single quarter.

Samsung led the market by value after capturing over one-fourth of the total market value. Samsung’s average selling price (ASP) also reached its highest ever in India.

“We expect India’s smartphone market to grow in single digits in 2024, driven by strong premiumisation, 5G adoption and post-COVID upgrades,” said the report. (IANS)

spot_img

Related articles

BJP slams Karnataka govt’s decision to provide 4 pc quota to Muslims in tenders

Bengaluru, March 16 : As the ruling Congress in Karnataka remains committed to providing 4 per cent reservation...

Surrounded by destroyed homes and buildings, Palestinians gather for iftar, the fast-breaking meal, in Beit Lahia, northern Gaza Strip, on Saturday

Surrounded by destroyed homes and buildings, Palestinians gather for iftar, the fast-breaking meal, in Beit Lahia, northern Gaza Strip,...

CM to raise ILP demand with HM today

From CK Nayak NEW DELHI, March 15: The long-pending demand for Inner Line permit in Meghalaya is likely to...

USTM one of the best universities in NE: CM

From Our Special Correspondent NEW DELHI, March 15: Chief Minister Conrad K Sangma has defended the University of Science...