Misinformation, unchecked influence of local YouTubers become concern
By Our Reporter
SHILLONG, July 2: A seemingly minor altercation outside a pharmacy in Police Bazar has snowballed into a larger controversy after a video of the incident went viral, prompting calls for a boycott of the establishment.
The sequence of events which began as a disagreement over the alleged forceful occupation of private space has now become a flashpoint for deeper concerns around misinformation, communal rhetoric and the unchecked influence of local YouTubers.
The video, which quickly gained traction online, shows Economic Pharmacy co-owner Devendra Singhania engaging in a heated exchange with a group of individuals, reportedly hawkers.
While the original context of the argument remains disputed, a local YouTuber, released a video commentary accusing Singhania of interfering in the rights of the local community. His appeal to the public to boycott the pharmacy “for the Jaidbynriew to flourish” has drawn sharp reactions and prompted calls for restraint and accountability from online influencers.
Speaking to this reporter on Wednesday, Singhania described the incident as “nothing more than a small argument” that was “blown out of proportion.”
He said the trouble began when a group of young men attempted to occupy a vacant space in his compound without his consent. “If anybody comes and trespasses, I have the right to object,” he asserted, emphasising that the former occupant of the spot had been a caretaker with his approval. “We’ve been residing here for 150 years. Our establishment dates back to 1876. Never have we disturbed public peace or hurt anyone’s sentiments,” he added. When asked about the allegations that he harassed a Khasi woman and chased hawkers from the street, Singhania denied the claim. “The streets are not mine. The question of chasing anyone off the street doesn’t arise. It is between the State government and the hawkers I have no say in that” he said.
He clarified that the argument was with a few boys who attempted to take over a space within his premises, and that the communication between him and others, including some women present, had broken down in the heat of the moment.
Singhania expressed regret if any sentiments were hurt. “Our mentality is not to disturb or hurt the sentiments of our brothers and sisters. My reaction was emotionally charged, and I sincerely regret if it affected anyone,” he said, reiterating his family’s commitment to peace and respect for local customs and laws.
The communal colour given to the incident with no verification of facts before being aired by online content creators has led to concern among many about the influence of unregulated social media narratives.
While social media provides a platform for free expression, the incident underscores how unchecked commentary can potentially inflame delicate social dynamics in an already sensitive region.
Despite the growing pressure and the looming threat from militant quarters, Singhania remains firm in his belief in the rule of law. “As long as the law of the land prevails, I feel secure,” he said, though he acknowledged his family remains anxious. “It is up to the government to decide the next steps. All the information is out there now,” he said, expressing trust in the authorities.
In the words of Singhania, “We must work together for a peaceful and safe state.” That spirit, many believe, should extend to every citizen online and off.