Japan’s Takaichi wins catchphrase of the year for ‘work, work, work’
TOKYO, Dec 4: Japanese Prime Minister Sanae Takaichi’s declaration to “work, work, work, work and work” for her country has been named Japan’s catchphrase of the year, reflecting her tireless drive to reach the top as the nation’s first female leader.
She first made the statement in October when elected head of the ruling Liberal Democratic Party, emphasizing her dedication to reviving the party after election losses under her predecessor.
While the remark drew mixed reactions, some viewing it as satire, Takaichi clarified she does not intend to promote overwork as a virtue, a particularly sensitive issue in Japan where long working hours, especially for women balancing work and family responsibilities, are common.
Takaichi’s demanding schedule is remarkable. She reportedly sleeps only two to four hours a night and provides care for her husband, recovering from a stroke, while managing her political responsibilities. She finds respite in soaking in a hot tub, describing it as her “blissful time.”
Her work ethic has raised concerns among colleagues but has also impressed supporters who see her relentless energy as a model of dedication.
Beyond her political commitment, Takaichi has become a style icon. Her “Sanae Bag” by Hamano and sparkly pink Jetstream pen have sparked social media buzz and strong fan following, with admirers purchasing replicas to emulate her.
Her practical workwear, short haircut, and no-frills style have made her a standout figure, capturing public attention in a way usually reserved for pop stars or athletes. Fans call themselves “Sana-katsu,” rooting for her success and style choices alike.
Despite her popularity as a role model, Takaichi’s conservative policies are unlikely to appeal to feminists. She supports traditional gender roles, opposes legal changes allowing married couples separate surnames, and backs male-only succession in the monarchy.
Nevertheless, experts note that as the first female prime minister, she offers a new type of visibility and inspiration for Japanese women, demonstrating resilience, power, and style in a male-dominated political landscape.
Takaichi’s catchphrase and public persona highlight her unique position: a blend of relentless political drive, high-profile fashion influence, and symbolic representation of a female leader navigating traditional and modern expectations in Japan. (AP)
