New Delhi, March 15: By 2030, Gen Z will comprise 27 per cent of India’s population and will command USD 1.3 trillion in consumption, reshaping consumer markets with a focus on experiences, sustainability and digital convenience, according to a report by Redseer Strategy Consultants.
The report, titled “Gen Z: Defining Trends, Influencing Spends,” analyses how this demographic, born between 1997 and 2012, is prioritising value-driven choices. (PTI)
