Sports Minister Mandaviya, Assam CM unveil mascot, anthem for BWF World Championships

NEW DELHI, July 18: Sports Minister Mansukh Mandaviya on Saturday unveiled the official mascot ‘Peacko’ and launched the championship anthem for next month’s BWF World Championships to be held at the Indira Gandhi stadium here.
Badminton Association of India (BAI) president and Assam Chief Minister Himanta Biswa Sarma joined Mandaviya at the ceremony, where the official mascot and anthem for the August 17-23 World Championships were unveiled.
The anthem features India’s entire 16-member squad, including two-time Olympic medallist PV Sindhu, Lakshya Sen, Satwiksairaj Rankireddy and Chirag Shetty.
“India is moving towards becoming a sporting nation. Our roadmap is clear as we prepare to host major international events, including our bid for the 2036 Olympics,” Mandaviya told reporters.
“In the last two years, the country has hosted 36 international sporting events, and many more are scheduled. The BWF World Championships returning to India after 17 years is another important milestone.
“It will not only give our players an opportunity to compete at home but also demonstrate India’s ability to organise world-class sporting events and strengthen our position as a global sporting destination.” Peacko, inspired by the Indian peafowl, the country’s national bird, features a skirt inspired by the shape of a shuttlecock.
The 30th edition of the World Championships will bring together more than 400 players from over 50 countries.
India’s campaign will be spearheaded by five-time World Championships medallist Sindhu, who could become the most decorated medallist in the tournament’s history if she secures a sixth podium finish.
Former World Championships medallist Lakshya Sen and men’s doubles pair Satwiksairaj Rankireddy and Chirag Shetty will also lead the Indian challenge alongside rising talents Ayush Shetty, Unnati Hooda and women’s doubles pair Gayatri Gopichand and Treesa Jolly.
“The return of the BWF World Championships to India after 17 years is a landmark moment for our sport and a reflection of how far Indian badminton has come. Today, India is recognised as one of the world’s badminton powerhouses, producing players who have inspired many,” Sarma said.
“With New Delhi 2026, we have an opportunity not only to host a world-class championship, but to celebrate that journey, bring lifelong fans and a new generation closer to the sport, and inspire countless young Indians to pick up a racket.
“Peacko and the official anthem are the first steps in that journey, and I am confident the Championships will leave a lasting legacy for badminton in our country.” The unveiling ceremony was attended by Sports Authority of India Director General Hari Ranjan Rao, Indian badminton chief national coach Pullela Gopichand and senior officials from the badminton fraternity.
Meanwhile, BAI secretary general Sanjay Mishra on Saturday said all the issues that surfaced during the India Open earlier this year have been rectified and expressed confidence that the championships in August will be one of the best ever.
The India Open Super 750 in January at the Indira Gandhi Indoor Stadium here sparked controversy after elite players flagged severe air pollution, unhygienic conditions, and the presence of pigeons and monkeys inside the venue.
“The issues that came up during the India Open have been rectified and I am confident this will be one of the best World Championships in every aspect, whether it is the infrastructure or the players’ experience,” Mishra told reporters here. (PTI)