SHILLONG: The state government, which is setting up Directorate of Food Processing to promote agricultural and horticultural products, is gauging the market at SIAL (Salon International de l’alimentation) Paris 2018 to devise strategy for start-ups.
Chief Minister Conrad Sangma, who along with Agriculture Minister Banteidor Lyngdoh led a delegation to SIAL on Sunday, said in a media statement, “It is important to understand trends of the industry. We are here with our team of officials to engage with different companies and explore potential to market our products.”
He added that through this visit, the state would be able to “devise strategy for innovative product start-ups”.
SIAL is one of the world’s biggest food innovation exhibitions.
This year, India also hosted the first edition of ‘Food India by SIAL’ in New Delhi in an effort to showcase the diversity in product development and potential of food business in India.
“The world has realised the potential of India in food processing. However, it is important for us to learn from advanced nations and collaborate with industry for transfer of modern technology. We are looking forward to ensure that through value addition the immense potential of our agri-horti products can be positioned in major world markets,” Sangma said.
He informed that Meghalaya is looking at options for technology, machinery to build an efficient supply chain as well on development of product and branding to establish its unique identity.
He expressed confidence that under the Centre’s ‘Pradhan Mantri Kisan Sampada Yojana’, Meghalaya would be able to reap the benefit as Ministry of Food Processing has started the ground work for a cold chain grid throughout the country for seamless transfer from production to consumption.
“SIAL has given an opportunity to network with industry professionals from across the globe, learn the latest industry trends, innovations, and broaden business potential,” said Lyngdoh.
Union Minister for Food Processing Harsimrat Kaur Badal is also part of this mega food exhibition along with her delegation in Paris. She inaugurated the India stall in presence of Chief Minister and Agriculture Minister.
