SHILLONG: A time has come when the rich and indigenous delicacies of the North Eastern region should be taken before the World and the North East Food Show to be held in Shillong in December this year, will exactly do that.
The Show will be organised by the State Government and M/s Inter Ads, New Delhi with the support of Salon International De Pagrolimentaire (SIAL), Paris at NEHU campus from December 4 to 6.
In line with this, the first Advisory Council meeting was held on Wednesday which discussed several meaningful issues relating to the conduct of the event and several useful suggestions have been noted and will be acted upon by the partners.
This will be the first event of its kind being participated in by SIAL in the Northeast, and the state seeks to emerge as a food processing hub for the whole north east as well the other south-east Asian countries, in times to come.
Speaking to media persons after the meeting of the Advisory Council, Adeline Vancauwelaert, Director SIAL Paris and India said that Meghalaya has huge potential as far as producing local and indigenous foods are concerned.
Informing that the show would talk about fast food processing, and Hospitality apart from the indigenous food, she added that the show would take North Eastern products before the entire country and the world.
“The focus will be on products produced locally,” she added.
The SIAL feels it to be a big movement forward in generating awareness and building networks relating to the food sector in the region and commits itself to the successful conduct of the event in December 2019.
Talking to media persons, Deputy Chief Minister Prestone Tynsong said that the North East Food Show will be a unique opportunity for the people of the state and the entire North East region, to reach out to the global community, create international platform for food business and unlocking overseas marketing opportunities for the farmers of the region.
He also informed that the another meeting of the council would take place within two months’ time to chalk out future course of strategy for the mega event.
The partners believe that the North East Food Show will be a unique opportunity for both Meghalaya and the entire North East region, to reach out to the global community, create international platforms for food business, new markets for unique food products which are native to the region, access to new technologies and unlocking overseas marketing opportunities for the farmers of the North East.
The Director, Inter Ads, RK Chibba said that the event would provide exposure to Meghalaya before the world while maintaining that Meghalaya is a hidden treasure but they have not been able to take advantage of the rich food culture here.