Saturday, November 23, 2024
spot_img

Pineapple promotion now on state govt radar

Date:

Share post:

spot_img
spot_img

NEW DELHI, Aug 18: The state government will fully utilise the great potential of its unique pineapple by increasing its production and diminishing the wastage, Chief Minister Conrad Sangma said on Friday.
Inaugurating the first-ever Meghalaya Pineapple Festival in the national capital, Sangma said the hill state produces 1.5 lakh tonnes of pineapple per annum. Out of this almost half the quantity is wasted since the fruit is highly perishable.
The government is trying to establish fruit processing centres where the excess fruits can be processed. One such centre was recently inaugurated in the state, he said.
The government is also trying to have linkages with the farmers to expedite the supply of pineapples as per the increasing demand, the CM said. Many private players like Reliance have been roped in for this purpose, he added.
The state government has organised this festival to further promote and build the market for Meghalaya’s pineapples. The festival will provide an opportunity to Delhiites to enjoy the “fine pineapples” of the state, he said.
The department of Agriculture and Farmers Welfare and the Meghalaya Basin Management Authority (MBMA) recently facilitated market linkages of over 1.3 tonnes of pineapples to the Middle East. This is part of the continued efforts to reduce the gulf between the farmers of the state and lucrative international markets.
The pineapples from Meghalaya are being sold across shopping malls in Dubai, Kuwait and Sharjah. More importantly the state’s farmers are enjoying the fruit of their labour with up to two-time increase in price realization from these trades, according to official sources.
Large number of visitors including foreigners attended the festival which also had cultural shows. Besides fresh pineapples, other indigenous produce from Meghalaya were displayed and sold at Dilli Hat, the venue of the festival.
Among those in attendance were Cabinet Ministers Ampareen Lyngdoh and Paul Lyngdoh and Chief Secretary DP Wahlang. Union Minister of Rural Development and Panchayati Raj, Giriraj Singh was the chief guest on the occasion.

spot_img
spot_img

Related articles

Karnataka bypolls: Congress registers thumping victory in all 3 Assembly seats

Bengaluru, Nov 23: Karnataka's ruling Congress on Saturday won all three seats in the crucial by-elections, retaining the...

BGT 2024-25: Jaiswal and Rahul lead India’s stunning turnaround with 218-run lead on Day 2

Perth, Nov 23: After a fast-moving opening day where 17 wickets fell in 76.4 overs, many expected for...

Assam bypolls: BJP-led alliance set to win all five seats

Guwahati, Nov 23:  The ruling BJP-led NDA alliance is set to sweep all the five Assembly constituencies in...

Priyanka will now be seen in Wayanad more often: Robert Vadra

New Delhi/Wayanad, Nov 23:  With just 60,000 more votes left to be counted in Wayanad, AICC General Secretary...